The Retail

Drawing a parallel with the retail variety and assortment of categories make the difference in the buying experience for whom the convenience of finding everything in one place is the main driver. 2 Evolution commercial directories off-line analysis capabilities add value to the data of the holder of a telephony line fixed in a notice classed by category or alphabetical order design and editorial operations Expertise in selling advertising space property/franchise for its use. Handling of customers (often defined oligopolicamente), distribution geographically limited and scheduled annually, features experience in the editorial aspects of large volumes and with large amounts of data. classic product known by the entire population, although increasingly resisted by sophisticated consumers, the early urban adopters of new technologies. Force sales multi-channel itself with stability and skilled; corporate support of the TELCO given the definition of business, when burst internet, replicated abilities of the world off-line (accumulated in nearly 90 years of history of this industry in the world), putting it in network. But were of high value in the global chain would not bring this disruptive scenario technologically was to allow concrete transaction (and therefore add the highest value expected by both audiences). And all because their paradigm was to establish contact between supply and demand, or the design of the physical product or lack of an agile, safe technology and multimedia online left them out of the business of e-commerce and e-mall.

Although they potentially could be, the paradigmatic limitation caused them not to incorporate those capabilities fundamentally of technological infrastructure and a look more systemic processes – launch PA online replied dimension logic off-line/telephone contact. With one incremental move was intended to defeat the appearance of a model of disruptive business permitted by a technological platform that responded to another paradigm. The company of PA will continue to have capabilities in the advertising industry, although illuminated by the light of the dead stars: could not predict that the technology and capabilities in the environment of e-commerce are radically different.

Future City

As examples of these projects include designs of Alfredo Munoz as founder of OOIIO, along with OODA, of Tower of mixed-use Taichung, in Taiwan, the project’s Future City in Stockholm or those recently carried out at ABIBOO Architecture in the residential field of large scale as Thandalam in Bangalore Highway or ECR in Chennai. At ABIBOO Architecture continues investigating and experimenting with new materials and technologies as already it has been doing in the previous projects already built. Within these investigations include the obsessive search to reflect the contemporary culture of the current discontinuous and complex society, and for breaking with the archaic architectural influences that come from society of industrialization. Architectural innovation designed by sintetico-inductivos design processes, coming from the PhD in architectural design of Alfredo Munoz, were fundamental pillars in the designs made by the OOIIO architecture Studio Team and they remain the basis of artistic and architectural innovation of ABIBOO Architecture, together with the international team of professionals of compose this new signature. More information at: Spain – Madrid C / Breton de Herreros 61, 1-D, Madrid, 28003 T: + USA – New York 328 3rd Street, Jersey City, NJ 07302 T: + 1.201.855.9157 India – Chennai 9 Mahatma Gandhi Road, Nugambakkam, Chennai, 600034 T: + 91.9962064626 author: Pilar Esteban, head of communications for Markarte ( about ABIBOO Architecture ABIBOO Architecture is an international architecture and Design Studio with offices in MadridNew York and Madras, whose philosophy It promotes innovation and sophistication. Their designs stand out for their pursuit of excellence and exclusivity, responding to the complex needs of the society in the 21st century.

Jose Gonzalez Lucas

The new center of the Sensebene chain in the neighborhood of prosperity (c / Baeza, 11) is presented as the only institution specialized in aesthetics and health of the area that offers the most advanced and complete in terms of beauty services and body care refers, with more than one dozen treatments noninvasive of last generation. When someone goes to a centre of aesthetics and beauty it is to feel good, to relax, to be better. That is why I always say is a very grateful business both for the customer who receives treatments people who provide them, it says M Jose Gonzalez Lucas, new franchisee of the Ensign in Madrid. It is a sector that always has struck me as a client. And it is that I think that despite the crisis of consumption which we live people not leave care Moreover, with the recession must find moments to relax and make you forget, relatively, in the measure of each, how ugly that things are. Under the direction of this enterprising, Center, 90 m opened just a few weeks, it has its doors open to provide personalized services to those who come to learn about how to be and feel better by treatments such as the ultracavitation, the vibrofitness, the virtual Mesotherapy, radiofrequency or laser hair removal by IPL (less harmful than the laser), with the guarantee of having the most advanced technology in the sector by the hand of Sensebene ago. My intention is to provide to clients that may not receive treatments with appliances, by personal problems such as rejection of laser hair removal or certain type of allergy, conventional treatments such as hair removal wax, and also services as makeup or manicure, supplementing that feeling of being well inside and out. In the words of M Jose Gonzalez Lucas, the franchise system has more advantages than disadvantages.